Which is more powerful: putting the audience in the shoes of a specific person facing the problem you are addressing, or telling the audience how they should feel about this problem?
- Steve Jobs: "How to live before you die" (from 1:14-5:30, 5:30-9:00, or 9:00-15:00)
- Jamie Oliver: "Teach every child about food" (from 0:20-0:55, 3:50-4:44, 7:50-8:25, and 11:12-12:05)
- Ken Robinson: "Schools kill creativity"(from 3:38-6:17 and 15:12-17:30)
Which speech is the most powerful?
What makes a story the most powerful: that it has a character who is faced with a tough choice, that it is a personal story in which the speaker shares his or her emotions, or that it is funny?